Tuesday, March 10, 2009

Writing Blurbs

OK, so I've been trying to write a blurb about each team member for two days now. Renee and Jacob were very easy to write about. I spend quite a bit of time with both of them, and they are very talented, so what I wrote just flowed pretty naturally. In fact I worried a little about being too "gushy". Then there's Cody. He's been the most difficult one to write about. He's fantastic at his job. In his personal life he's a great golfer, a very nice and giving person, and a terrific student. However, he's really quiet compared to the rest of us, so he keeps his true passions pretty close to the vest. Dave wrote a very flattering blurb, and I like it, but it doesn't really capture any of his personality like the other two.
I hope he likes it.
Karen and Beth are just going to have to "suck it up" and help me with theirs. Office manager and sales director just not as glamorous sounding as photographer. I have sat here with writer's block for about two hours now, and the best I have come up with is Beth is very friendly (blah) and Karen can "herd cats" really well. - Either you get that, or you don't. I'm not going to explain it here. Email me if you want to know.
Well hopefully I 'll get back on track so I can finish the site.

Wednesday, February 11, 2009

Going Green

I've been trying to figure out how, as a company that deals with thousands of pounds of paper, we could actually try to go green.
Well if you try hard enough, you can find small victories everywhere.
We have changed the internal packaging for mail outs to 100% post consumer recycled chip board. It is 65% less dense than our previous packaging as well, reducing the weight and overall size of the packages.

After tracking the number of forms we distributed versus the number we received back, we no longer distribute paper order forms prior to photo day. Individual customers can download and print forms ahead of time and we provide forms on photo day. We are now using approximately 30% less paper.

Probably the largest difference happened several years ago and has gone unnoticed until now: going digital.
We no longer use paper proof for any of our jobs. Everything is taken care of on the Internet, or in house on our system.
It requires 300 ml of chemicals to process two rolls of 36 exposure 35mm film.
We shoot over 15,000 images a year. If we were processing film, we would be using 62,500 ml of chemicals a year!

We are currently working with our lab to come up with additional ideas as well. Going green is not as difficult as you may think.
Start small. Just start somewhere!